To celebrate the end to an exciting year in marketing we thought that an opportunity to win a trip to the Bahamas would be the … Read More >
Forget Diamonds: PURLs for Printers
Audrey Hepburn might have preferred diamonds, but PURLs are a printer’s best friend. … Read More >
Extra! Extra! 5-Part Playbook Series Coming Soon!
We’re excited to announce an upcoming five-part “Playbook” series detailing industry-specific marketing solutions using Easypurl software and solutions. Titles will include: Direct-Marketing Playbook: Using PURLs … Read More >
Top-10 Reasons Your Business Needs Cross-Media Services Now!
If you’re a Print Service Provider, Marketing Firm or Agency and you’re still wondering why you need Cross-Media (Seriously? What is this, 1995?), you should … Read More >
PURLs + Social Media = Marketers' Dream Come True
Imagine this. You plant a GURL (general URL) on a social network. A user responds to the link. Using the information he provides, you create … Read More >
Pricing A Cross Media Campaign: BEGIN AT THE END
That’s right, begin at the end – start with the number of leads that the campaign is expected to generate. … Read More >
QR Codes Shorten The Distance Between A Man And His PURL
You send out a direct mail piece with a personalized URL. You’ve done your best with it, and it’s as perfect as it can get. … Read More >