Savvy direct marketers are now taking their direct mail pieces to the next level by integrating PURLs and QR Codes to increase response, facilitate tracking, and amp … Read More >
5 Reasons You Should Add PURLs to Your Email Marketing
Email marketing gives us ways to reach customers in more effective ways than ever before, especially when you personalize your efforts using PURLs (personalized URLs). … Read More >
6 Reasons Why You Absolutely Need Personalized Landing Pages
The world of online marketing is becoming increasingly competitive as more and more companies struggle to gain the attention of their prospects. In fact, 90 … Read More >
Why Should You Invest in PURLs?
Direct mail can be made even more effective when it is combined with digital efforts such as personal URLs, known as PURLs. These are unique URLs that are … Read More >
PURLs: 6 Ways PURLs Can Help Your Next Direct Marketing Campaign
PURLs are the tried-and-true workhorse of the marketing campaign. The PURL, or personalized URL, is a unique web address that is included in email and direct … Read More >
How Landing Pages boosts your Marketing ROI
If you are sending visitors who find your site through search, display ads or any other means directly to your home page or contact page, … Read More >
2 Effective Outbound Strategies to Jumpstart Your Fall Marketing Campaign
With the crisp feel of fall in the air, it is a great time to review your company’s outbound direct marketing strategy for one last … Read More >
Announcing Easypurl 9 — The Easiest, Most Powerful Integrated Marketing Platform on Earth
The All-New Easypurl 9 makes it easier than ever to create and deploy integrated cross-channel marketing initiatives with Personalized URLs (PURLs) and Variable QR Codes, dynamic … Read More >
Easypurl Brings PURLs to the DMA 2014
Join Easypurl at Booth #1107 at the DMA 2014, this year’s national Direct Marketing Association conference in San Diego, CA Oct 26-30 For the seventh … Read More >