The first rule to understanding the hospitality industry is that there’s no place like home. Marketers at hotels and resorts know that a customer relationship … Read More >
Paying Dividends with PURLs: Three Campaigns for Consumer Finance Marketing
After many years of woes for Consumer Finance, the forecast is finally changing. Factors such as a rallying market, recovering home prices, and a general … Read More >
Right on Target: How PURLs and Dynamic Landing Pages Help Nonprofits Meet Fundraising Goals
Despite the last few years’ challenging fundraising environment, Easypurl has been helping nonprofits meet their donation targets by boosting the efficiency and effectiveness of their … Read More >
Direct Marketing for Education: Making the Grade with Student-Recruitment PURLs and Landing Pages
Education marketers know that student recruitment for secondary- and higher-education institutions is as competitive as it’s ever been — and the fight for resources shows … Read More >
