In our multi-channel world where individuals are confronted by more than 5,000 unique marketing messages per day, it’s no surprise that marketers of all stripes … Read More >
QR Code Sighting: Late Night with Jimmy Fallon
On last night’s Late Night with Jimmy Fallon, musician Cameron Mesirow, who goes by the stage name Glasser, performed as the musical guest. Yes, the … Read More >
Build e-Commerce Enabled Landing Pages with Easypurl
As you may or may not know, Easypurl is the only solution in the marketplace that supports actual e-commerce capability for your cross-media campaigns. How … Read More >
Old Navy Uses Cross-Media Tools in Newest TV Ad
Gap’s less-expensive sibling Old Navy debuted it’s newest marketing campaign this past week and it’s been hitting the airwaves hard. The campaign features a music … Read More >
Designing your Landing Pages for Mobile
A mobile site is a bare-bones version of the PC version that gives users all the basic information they need on-the-go – nothing more, nothing … Read More >
You Paid How Much for a Tweet?! Twitter's Promoted Accounts
Here at Easypurl.com, we just love Twitter. We tweet several times per day about topics we think may be interesting to our followers – stuff … Read More >
Building Your Mobile Presence 101: Understanding the Basics
With the rise of smartphones, businesses are now taking their marketing tactics on-the-go and embracing the mobile channel. Recently, in fact, smartphones overtook PC sales … Read More >
Landing Page Best Practices Revealed!
In a previous Blog post we explained the benefits of adding PURLs to your marketing mix. Increase Web traffic from traditional marketing initiatives Boost Web … Read More >
QR Codes in the Wild! McDonalds McCafe; Hollywood Continues Love Affair with QR Codes
Two codes spotted in real life this morning! The first one was spotted on the L train on the way to Brooklyn. very interesting campaign. … Read More >
App Review: Free QR Code Readers for iPhone
It’s surprising that the iPhone had yet to come pre-loaded with a built-in QR Code reader. For now, you have to download one in the … Read More >
