Category Archives: Uncategorized

Build e-Commerce Enabled Landing Pages with Easypurl

As you may or may not know, Easypurl is the only solution in the marketplace that supports actual e-commerce capability for your cross-media campaigns. How Read More >

Old Navy Uses Cross-Media Tools in Newest TV Ad

Gap’s less-expensive sibling Old Navy debuted it’s newest marketing campaign this past week and it’s been hitting the airwaves hard. The campaign features a music Read More >

Designing your Landing Pages for Mobile

A mobile site is a bare-bones version of the PC version that gives users all the basic information they need on-the-go – nothing more, nothing Read More >

You Paid How Much for a Tweet?! Twitter's Promoted Accounts

Here at Easypurl.com, we just love Twitter. We  tweet several times per day about topics we think may be interesting to our followers – stuff Read More >

Building Your Mobile Presence 101: Understanding the Basics

With the rise of smartphones, businesses are now taking their marketing tactics on-the-go and embracing the mobile channel. Recently, in fact, smartphones overtook PC sales Read More >

Landing Page Best Practices Revealed!

In a previous Blog post we explained the benefits of adding PURLs to your marketing mix. Increase Web traffic from traditional marketing initiatives Boost Web Read More >

QR Codes in the Wild! McDonalds McCafe; Hollywood Continues Love Affair with QR Codes

Two codes spotted in real life this morning! The first one was spotted on the L train on the way to Brooklyn. very interesting campaign. Read More >

App Review: Free QR Code Readers for iPhone

It’s surprising that the iPhone had yet to come pre-loaded with a built-in QR Code reader. For now, you have to download one in the Read More >

EASYPURL.COM ANNOUNCES ‘GOLDEN PURL’ AWARD WINNERS

NEW YORK, February 2, 2011 – Cross-Media Software firm Easypurl.com announces the winners of the company’s 2010 Golden PURL Awards. This annual award is given Read More >

Coming Soon: Landing Page vs. Website

Landing Page vs. Website – it sounds like an action movie title, doesn’t it? If it were, then Landing Page would be Sylvester Stallone, and Read More >